Current:Home > My'I know how to do math': New Red Lobster CEO says endless shrimp deal is not coming back -WealthTrack
'I know how to do math': New Red Lobster CEO says endless shrimp deal is not coming back
View
Date:2025-04-15 13:24:38
Shrimp lovers will notice a key item missing from Red Lobster's new menu.
In an interview with TODAY that aired Monday, CEO Damola Adamolekun announced that the seafood chain's revamped menu will include nine new items from a lobster bisque to bacon-wrapped sea scallops. However, he confirmed that the $20 endless shrimp deal has ended permanently.
"Relevant, compelling and exciting is what we want Red Lobster to be for the future, and so we’re working on that now," Adamolekun told TODAY.
Last year the seafood chain made all-you-can-eat shrimp a permanent menu item after two decades of offering it for a limited time. The decision, made by former Red Lobster CEO Paul Kenny, cost $11 million and saddled the company "with burdensome supply obligations" subsequent CEO Jonathan Tibus said in a May bankruptcy filing.
While teasing the possibility of the controversial item's return, current CEO Adamolekun decided against it, explaining that it's "because I know how to do math."
What are the new items?
Red Lobster's revamped menu includes nine new items, which have not all been revealed, Adamolekun said.
He teased following nine items:
- Hush puppies
- Bacon-wrapped sea scallops
- Lobster bisque
- Lobster pappardelle pasta
- Grilled mahi
- Parmesan-crusted chicken
"I expect a stampede into our restaurants because we’re bringing back the hush puppies," Adamolekun said, referring the item discontinued in recent years. "I stopped going to Red Lobster because they stopped the hush puppies. Since I was in college I love the hush puppies. I’m glad they’re back."
What has Red Lobster CEO previously said about ‘endless shrimp’?
Adamolekun has "always felt dubious" about the seafood chain’s decision to offer a $20 endless shrimp deal to its customers, sharing in an October interview with CNN that shrimp was a “very expensive product to give away endlessly.”
Red Lobster decided to make the deal a permanent offering last year, nearly 20 years after they only served it seasonally and for a limited time. The decision, according to Adamolekun, caused “chaos” at locations nationwide.
"You stress out the kitchen. You stress out the servers. You stress out the host. People can’t get a table," Adamolekun told CNN.
Adamolekun said in October he would consider bringing the deal back but made no promises, citing profit concerns.
“I never want to say never, but certainly not the way that it was done," he added. "We won’t have it in a way that’s losing money in that fashion and isn’t managed."
Who is the new CEO of Red Lobster
Damola Adamolekun was brought on to be the new Red Lobster CEO in August.
The Nigeria native joins the company after previous corporate experience as P.F. Chang’s CEO and Chief Strategy Officer, as well as partner at the New York investment firm Paulson & Co.
Contributing: Jonathan Limehouse and Amaris Encinas
veryGood! (1144)
Related
- Backstage at New York's Jingle Ball with Jimmy Fallon, 'Queer Eye' and Meghan Trainor
- Detroit boy wounded in drive-by shooting at home with 7 other children inside
- Democrats seek to disqualify Kennedy and others from Georgia presidential ballots
- 3 exhumed Tulsa Race Massacre victims found with gunshot wounds
- Off the Grid: Sally breaks down USA TODAY's daily crossword puzzle, Triathlon
- 1 person is killed and 5 others are wounded during a bar shooting in Mississippi’s capital
- Kerry Washington, Tony Goldwyn, Mindy Kaling to host Democratic National Convention
- Judge allows transgender New Hampshire girl to play soccer as lawsuit challenges new law
- Who are the most valuable sports franchises? Forbes releases new list of top 50 teams
- Hurry! J.Crew Factory's Best Deals End Tonight: 40-60% Off Everything, Plus an Extra 60% Off Clearance
Ranking
- IRS recovers $4.7 billion in back taxes and braces for cuts with Trump and GOP in power
- How many points did Caitlin Clark score today? Star shatters WNBA rookie assist record
- Taylor Swift finally sings long awaited 'Reputation' track
- Former NFL player accused of urinating on passenger during Boston to Dublin flight
- House passes bill to add 66 new federal judgeships, but prospects murky after Biden veto threat
- Ford, General Motors among 221,000 vehicles recalled: Check car recalls here
- 3 things to do if you're worried about having too little saved for retirement
- 16-month-old dead, 2 boys injured after father abducts them, crashes vehicle in Maryland, police say
Recommendation
Juan Soto to be introduced by Mets at Citi Field after striking record $765 million, 15
George Santos due in court, expected to plead guilty in fraud case, AP source says
1000-Lb. Sisters' Tammy Slaton Shows Off 500 Pound Weight Loss Transformation in New Video
DNC comes to 'Little Palestine' as Gaza deaths top 40,000
Former Syrian official arrested in California who oversaw prison charged with torture
Woman missing for 4 days on spiritual hiking trip found alive in Colorado
Woman missing for 4 days on spiritual hiking trip found alive in Colorado
Why preseason struggles should serve as wake-up call for Chargers' Jim Harbaugh